Samirul
On-site stills and vertical film for watch and jewellery dealers. Every piece shot for the grid and the feed in one visit.
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I’m Samirul, a photographer and filmmaker based in London.
I shoot watches and jewellery on site, in the showroom, alongside brand campaigns, launches and events. The work covers both stills and vertical film in the same visit, so a piece arrives ready for the listing, the website and the feed at once.
Clients range from independent dealers to brands, venues and some of the biggest names in UK sport and music.
A visual direction for watch dealers focused on showcasing each piece beyond a simple product photo. Every piece came back with a full set of listing-ready stills and a vertical film, so stock can go live the day it lands instead of waiting on a shoot.
Match nights with a guest list most brands can't get in a room. The coverage produced a bank of talent-led content that carried across the league's channels while the fixtures were still being talked about.
A recovery and contrast-therapy brand needed product and people in the same frame. They came away with a full campaign set cleared for web, ecommerce and paid social, shot in one run rather than three.
Opening night for a new site. The launch film and the food set went out while the queue was still down the street, giving the restaurant something to run on social from day one instead of week three.
Repeat shoots across the venue — play, coaching, product and guests. The venue got a rolling library it could post from all season, covering the courts, the coaching and the launches without booking a crew each time.
Ninety minutes, a trophy lift, and a squad who all wanted the photo that night. They had it before they got home, which is when a team actually posts.
Talent coverage built around one person rather than the venue he happened to be in. Shot on location and delivered as a tight set for his own channels.
Streetwear and automotive on Bond Street after dark. A night's shooting produced a month of grid content for a personal brand that lives entirely on how it looks.
Fixed deliverables, fixed turnaround, a number on everything. Organic social and website use is included throughout; paid advertising rights are an add-on.
Watch & jewellery
Up to three pieces. One video and three to five edited stills for each, back in three to five working days. Scales to eight pieces on a half day, or fifteen on a full day at £1,450.
£300
Up to 3 pieces
£750
Up to 8, half day
Ongoing
Six to fifteen pieces a month across booked sessions, with five to six edited stills and a video per piece, monthly lifestyle campaign films, guaranteed slots and full commercial usage including paid social.
From £700
month
Events & brand
Every usable frame colour-graded, with a highlight film up to ninety seconds on the full day. Photography-only coverage is available from £300.
£350
Half day
£600
Full day
Three pieces, £300, one visit — in your showroom, in front of you. Video and edited stills for each, back with you inside a week.
